City West Water is the regulating water body and provider in Melbourne. Appointed to design the City West Water 2006 Sustainability Report Summary, the brief was simply, ” we want it to be innovative and different”.
Given that the publication was a sustainable report, we had to come up with a cost effective solution as well as a functional design that had to cater for distribution of a CD with each report. Working closely with closely with a our production suppliers, an innovative packaging concept which securely held the CD without the need of glue or any additional fixtures. With our solution of few simple folds and a simple cut, we were able deliver a cost effective, efficient and an environmentally friendly solution that was received extremely well.
City West Waters were extremely please with the self locking CD packaging design incorporated within the publication’s cover, the graphics, the chart illustrations, the infographics and the overall look and feel of the final publication.
Tweety was the project manager and designer for the 2006 Sustainability Report Summary which was completed while trading under her former company of Up Productions.